Value Proposition Design

Value Proposition Design by Alexander Osterwalder. Download in PDF, EPUB, and Mobi Format for read it on your Kindle device, PC, phones or tablets. Value Proposition Design books. Click Download for free ebooks.

Value Proposition Design

Wit and Mirth  Or  Pills to Purge Melancholy
Author: Alexander Osterwalder
Publisher: John Wiley & Sons
ISBN: 1118968069
Size: 70.34 MB
Format: PDF, ePub, Mobi
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The authors of the international bestseller Business Model Generation explain how to create value propositions customers can’t resist Value Proposition Design helps you tackle the core challenge of every business — creating compelling products and services customers want to buy. This highly practical book, paired with its online companion, will teach you the processes and tools you need to create products that sell. Using the same stunning visual format as the authors’ global bestseller, Business Model Generation, this sequel explains how to use the “Value Proposition Canvas” to design, test, create, and manage products and services customers actually want. Value Proposition Design is for anyone who has been frustrated by new product meetings based on hunches and intuitions; it’s for anyone who has watched an expensive new product launch fail in the market. The book will help you understand the patterns of great value propositions, get closer to customers, and avoid wasting time with ideas that won’t work. You’ll learn the simple process of designing and testing value propositions, that perfectly match customers’ needs and desires. In addition the book gives you exclusive access to an online companion on Strategyzer.com. You will be able to assess your work, learn from peers, and download pdfs, checklists, and more. Value Proposition Design is an essential companion to the ”Business Model Canvas” from Business Model Generation, a tool embraced globally by startups and large corporations such as MasterCard, 3M, Coca Cola, GE, Fujitsu, LEGO, Colgate-Palmolive, and many more. Value Proposition Design gives you a proven methodology for success, with value propositions that sell, embedded in profitable business models."
Value Proposition Design
Language: en
Pages: 320
Authors: Alexander Osterwalder, Yves Pigneur, Gregory Bernarda, Alan Smith
Categories: Business & Economics
Type: BOOK - Published: 2015-01-26 - Publisher: John Wiley & Sons
The authors of the international bestseller Business Model Generation explain how to create value propositions customers can’t resist Value Proposition Design helps you tackle the core challenge of every business — creating compelling products and services customers want to buy. This highly practical book, paired with its online companion, will
Value Proposition Design
Language: en
Pages: 262
Authors: Felicia Theis
Categories: Business & Economics
Type: BOOK - Published: 2015 - Publisher:
Books about Value Proposition Design
Value Proposition Design
Language: pt
Pages: 320
Authors: Alan Smith, Yves Pigneur, Alex Osterwalder, Greg Bernarda
Categories: Business & Economics
Type: BOOK - Published: - Publisher:
Books about Value Proposition Design
The Big Pad of 50 Blank, Extra-Large Business Model Canvases and 50 Blank, Extra-Large Value Proposition Canvases
Language: en
Pages: 216
Authors: Alexander Osterwalder, Yves Pigneur, Gregory Bernarda, Alan Smith
Categories: Business & Economics
Type: BOOK - Published: 2016-12-05 - Publisher: John Wiley & Sons
100 Blank, Extra Large, Tear-Out Canvases Give You More Space to Brainstorm and Strategize Millions of people use the Business Model Canvas and the Value Proposition Canvas to clearly understand customers, create better products, and grow businesses. This supplement to the bestselling books, Business Model Generation and Value Proposition Design
Value Proposition Design. Come creare prodotti e servizi che i clienti desiderano
Language: it
Pages: 324
Authors: Alexander Osterwalder, Yves Pigneur, Gregory Bernarda, Alan Smith
Categories: Business & Economics
Type: BOOK - Published: 2015 - Publisher:
Books about Value Proposition Design. Come creare prodotti e servizi che i clienti desiderano
Value Proposition Design als Marketingwerkzeug im nachhaltigen Modebereich
Language: de
Pages:
Authors: Marlene Hammerl
Categories: Business & Economics
Type: BOOK - Published: 2019 - Publisher:
Das Ziel dieser Arbeit ist es, die Bedürfnisse einer bestimmten KonsumentInnengruppe mithilfe des Value Proposition Designs zu eruieren und anschließend zu erläutern welchen Handlungsfeldern zur Produktentwicklung für nachhaltige Mode die Ergebnisse zugeordnet werden können. Es wird folgende Forschungsfrage untersucht: Welche Bedürfnisse unter Anwendung des Value Proposition Design Tools haben KonsumentInnen
La méthode Value Proposition Design
Language: en
Pages: 294
Authors: Alex Osterwalder, Yves Pigneur, Greg Bernarda, Alan Smith
Categories: Business & Economics
Type: BOOK - Published: 2017-11-24 - Publisher:
Comment concevoir, tester et faire évoluer des produits et des services qui répondent au mieux aux attentes des clients ? La méthode VPD, qui est l'un des éléments fondamentaux du Business Model Canvas, permet de capter de la valeur pour son business. Vous trouverez dans cet ouvrage les outils indispensables
La méthode Value Proposition Design
Language: fr
Pages: 320
Authors: Alexander Osterwalder, Yves Pigneur, Greg Bernarda, Alan Smith
Categories: Business & Economics
Type: BOOK - Published: 2015-05-29 - Publisher: Pearson
Suite attendue du bestseller Business Model Nouvelle Génération, ce livre est indispensable pour proposer une offre de produits et services en phase avec les attentes des clients.
Масштабування бізнесу
Language: uk
Pages: 328
Authors: Верн Гарніш
Categories: Business & Economics
Type: BOOK - Published: 2020-04-16 - Publisher: Наш формат
Poзвитoк кoмпaнiї cxoжий дo cxoджeння нa Eвepecт. Нaйпepшe, щo вaм знaдoбить - цe плaн. Дo тoгo ж, шляx дo oмpiянoї вepшини будe пpocтiшим, якщo ви мaтимeтe дocтaтню пiдгoтoвку. Якщo ви xoчeтe, щoб вaшa кoмпaнiя cтpiмкo зpocтaлa тa дocяглa нaйкpaщиx peзультaтiв, вaм тaк caмo будуть пoтpiбнi cepйoзнa пiдгoтoвкa, диcциплiнa, a тaкoж
Безпрограшна стратегія
Language: uk
Pages: 256
Authors: Алан Лефлі, Роджер Мартін
Categories: Business & Economics
Type: BOOK - Published: - Publisher: Наш формат
Стратегія компанії не обов’язково має бути складною, але її розробка — справді важке завдання, що потребує зусиль і часу. Часто власники бізнесів жертвують нею на користь нагальніших повсякденних справ. Колишній генеральний директор Procter and Gamble Алан Лефлі та його стратегічний радник Роджер Мартін допомагають зрозуміти, чому так робити не варто.